Getting Started

Welcome to the Business Basics Landing Page Program. We've broken down the process of building and launching you landing page to these simple steps, which will be outlined in more detail below:

  1. Layout Selection
  2. Domain Name Setup
  3. Content & Media
  4. Final Review & Launch

This process of determing layout, style, adding your content/media and launching to public will be managed through your very own project dashboard on our Rip Tide platform.

Move to Step 1

1) Layout Selection

The first step to getting your landing page started is to determine it's purpose. For example: Do you intend to use your page to showcase: a business, an event, a single product or multiple products, collect payments or user data?

The intended purpose will help our development team determine the best layout/template option for your landing page.


2) Domain Name Setup

Now that you've worked out how you're going to use you landing page, the next step is to secure your domain name aka the web address that will be used once the landing page is ready to be launched ( i.e. ).

If you already have a domain you will recieved instructions via your Dashboard on Rip Tide on how to point to your new landing page. However, if you don't already have a domain name you can register one here via There are hundreds of options to choose from, including a wide variety of TLDs ( i.e. .com, .net, .me, .biz, .shop, .online etc.).


3) Content & Media

This is where your real homework begins. That's because a landing page is nothing without content. Whether it's telling a quick story about your business, event and/or product, the only one that knows how that story goes is you! That said, based on your layout selection we'll give you cues on which area of your page need content and how much as actually needed. As a rule we always recommend to: "Say more, with less words". Noone likes long-winded blurbs and plus this is the web; attention spans are short.

Finally you'll need to include some media on your page to complement the text content. This includes: photos, videos and your branding. Don't have any? No worries you ca select royalty-free stock photos and videos via Pexels.

Once you've written your text content and picked out your images you'll be provided with a link to a cloud based folder where you can upload all of your materials for inclusion on your landing page.

*For Videos*: if you would like to include a video on your landing page, you will need to upload said video to You Tube or Vimeo and provide us with the link via your dashboard on Rip Tide.


4) Final Review & Launch

Whew! Now that you've gotten all that out of the way it's time for one last review and then we go LIVE.

You will be provided witha TEMP link to preview your Landing Page. Once confirmed ready to launch you will be provided final instructions to point your custom domain ( e.g. ) to your new landing page. From there we'll take care of the rest and you'll get a notification via Rip Tide once your live.

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